AdBoss Suite

Sales opportunities - They can be fleeting. The AdBoss Suite can help you capture those moments to generate new sales revenue.

Conceptually, the AdBoss Suite is about knowing what advertising resources you have available when you need to know - when you can still use the information to sell more ads.

StandbyAdBoss™

If you are dummying an edition and remnant space is available, StandbyAdBoss will help you utilize it. Standby ads can be scheduled and selected at the last moment of dummying design. Know your standby ad inventory. Entice new advertisers with teaser rates. Get revenue for what would have been filler. Be aggressive in the pursuit of high-value print ad sales.

ReserveAdBoss™

    Newspapers are used to giving advertisers what they want - mostly. Our Layout-8000 customers tell us about the delicate balance they must strike to satisfy multiple advertisers' position requests. Not every advertiser is going to get page A-3. Well-engineered solutions give advertisers positioning that at least satisfies them.

    What if an advertiser demands exceptional placement? Provided he or she is willing to pay a premium for it, why not? ReserveAdBoss communicates between your order entry system and Layout-8000. It shows premium position availability for future editions, allowing a guaranteed position sale with veracity.

    ReserveAdBoss manages premium position availability so that you know what's available in future editions. Sell a single position in a future edition or multiple positions in multiple future editions. ReserveAdBoss allows you to get a better rate for those better positions.

ColorAdBoss™

    For most newspapers, press architecture limits color availability. If you are trying to sell as much color as you might print, the trick comes in knowing just how much you can have for a given edition design.

    If color availability is resolved late in the design process by pressroom and layout staff, opportunities to sell it have already passed. Historically, salespeople who work to sell color and then oversell it disappoint advertisers and seldom try again.

    ColorAdBoss can help you get beyond this impasse. It provides the knowledge of press color availability to the advertising department when it can still be used to help make color ad sales. Know what you've got and what you can get! Know it well in advance of final edition dummying.

    ColorAdBoss uniquely provides press imposition knowledge in advertising sales and layout contexts.

Click here to contact SCS for additional product information.

PDF Version

	The ™ Suite
	Sales opportunities - They can be fleeting. The AdBoss Suite can help you capture those moments to generate new sales revenue. Conceptually, the AdBoss Suite is about knowing what advertising resources you have available when you need to know - when you can still use the information to sell more ads. StandbyAdBoss™ If you are dummying an edition and remnant space is available, StandbyAdBoss will help you utilize it. Standby ads can be scheduled and selected at the last moment of dummying design. Know your standby ad inventory. Entice new advertisers with teaser rates. Get revenue for what would have been filler. Be aggressive in the pursuit of high-value print ad sales. ReserveAdBoss™ Newspapers are used to giving advertisers what they want - mostly. Our Layout-8000 customers tell us about the delicate balance they must strike to satisfy multiple advertisers' position requests. Not every advertiser is going to get page A-3. Well-engineered solutions give advertisers positioning that at least satisfies them. What if an advertiser demands exceptional placement? Provided he or she is willing to pay a premium for it, why not? ReserveAdBoss communicates between your order entry system and Layout-8000. It shows premium position availability for future editions, allowing a guaranteed position sale with veracity. ReserveAdBoss manages premium position availability so that you know what's available in future editions. Sell a single position in a future edition or multiple positions in multiple future editions. ReserveAdBoss allows you to get a better rate for those better positions. ColorAdBoss™ For most newspapers, press architecture limits color availability. If you are trying to sell as much color as you might print, the trick comes in knowing just how much you can have for a given edition design. If color availability is resolved late in the design process by pressroom and layout staff, opportunities to sell it have already passed. Historically, salespeople who work to sell color and then oversell it disappoint advertisers and seldom try again. ColorAdBoss can help you get beyond this impasse. It provides the knowledge of press color availability to the advertising department when it can still be used to help make color ad sales. Know what you've got and what you can get! Know it well in advance of final edition dummying. ColorAdBoss uniquely provides press imposition knowledge in advertising sales and layout contexts. Click here to contact SCS for additional product information. PDF Version
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