SCS/Track Benefits
- Controls ad files and materials for production management
- Supports team or traditional composing room workflows, as well as EPS/PostScript/PDF workflows
- Integrates with commonly used ad creation software, including MultiAd Creator®, QuarkXPress®, InDesign® and FreeHand®
- Automates file naming, sizing and file saving of ad documents
- Automates pickups with retrieval by ad ID, advertiser, publication dates and full-text searches of archived ads
- Transparently manages ad filing structure and uses logical naming conventions for ads and their folders
- Automates archiving and purging based on site-defined criteria
- Supports digital ad asset management with hierarchical storage and automated archiving to a variety of storage solutions, including DVD, CD, virtual DVD/CD jukeboxes, tape, network drives, etc.
- Ensures accuracy through preflighting (verifies fonts, ad size, and EPS validity) and integrates with many standard preflighting packages
- Displays timely information on ad status and location
- Stores and manages logos, clip art, spec. ads, etc.
- Identifies production bottlenecks to assist in staff scheduling
- Scalable to fit your production environment
- Offers web-based customer ad proofing
- Supports off-site ad creation
- Supports cross-sold advertising, including ads running at multiple publishing sites
SCS/Track Features
- Launches, sizes and names ads automatically with MultiAd Creator® (2, 4 and 6) - an application for production of advertising and marketing materials, available for desktop and server-based deployment, QuarkXPress® (3, 4, 5 and soon 6), InDesign® (both Macintosh and PC), FreeHand and others
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- Prioritizes job lists using a rules-based, user-defined deadline order
- Routes jobs automatically to users, groups or stations
- Prints standard reports for tracking unfinished, late and missing ads by date or publication
- Supports user-written custom reports using a tool called SpiceRaq and ODBC access by any ODBC compliant third-party tool.
- Provides both printed and online queries
- Recognizes bar codes for efficient logging of physical materials
- Faxes and emails ad proofs directly to advertisers with built-in fax and email systems
- Interfaces to Layout-8000™, AdMAX™, Wilkenson SCOOP™ and many other order-entry and editorial systems
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