Community Advertising System

A complete managed service advertising and production solution, for one low monthly price

CAS Fits Your Needs

Retail and classified order entry, accounts receivable, display ad dummying, classified pagination, ad production management and news pagination management for Adobe InDesign®, plus numerous add-on modules including ones supporting web-based self-service.

Learn how CAS can fit your business

The Community Advertising System Across Departments

ACCOUNTING

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• Schedule ads (insertion orders) and manage run agreements/contracts
• Produce electronic run lists of ads and send them to be dummied
• Print invoices or send them to the web for advertisers to review and pay
• Post A/R payments and handle all credit matters with customers
• View which positions are sold/unsold for upcoming publications
• Review previously dummied products
• Generate electronic tearsheets to be sent to advertisers
• Audit final pages in minutes instead of hours
  

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SALES

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• Access current and past information about ads and advertisers, allowing sales reps to create customized presentations for their customers
  
• Sell premium positions and show advertisers that there is demand for the space
  
• Take ad orders on any mobile device without having to come into the office
• Upload finished ads via the web without having to come into the office
• Monitor the status of ads sold and get information about advertisers from anywhere on a smart phone, tablet or laptop

PRODUCTION

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• Build ads while managing the components of each ad
• Make the ad layout plan/dummy and place display ads on pages
• Produce instructions to generate pages in Adobe InDesign® or another pagination system
• Create editorial pages that have ad stacks in place, place finished ad images inside the ad blocks
• Paginate classified line ads
• See a dashboard-like summary of editions as they are being built to get a real-time view of the production process

ADVERTISING

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• Place their own classified ads online 24/7/365
• Review account information and make payments online 24/7/365
• View and reserve available premium positions online 24/7/365
• Upload finished ads, graphics and text for ads online 24/7/365
• Proof and make comments about their ads online
• View their advertising history online and request to re-run an ad
• Review tearsheets online instead of getting them in the mail
  

Call to learn more about CAS today

"Your team is doing a fantastic job at making CAS everything we need it to be. They are very responsive with our requests. I am a believer in the product, but even more so in the team."

-Cris Matta, Pre-Press Manager, The Columbian